Limerick Music Week
Music festival branding
Branding / Art Direction / Motion
LIT LIMERICK MUSIC WEEK
CONTEXT
LIT Music Week is an ongoing annual event in Limerick city. To celebrate its 10th year, the organisers sought an entire rebrand for the event. The aim of the rebrand was to create fresh and vibrant visuals, bespoke promotional branding and event awareness.
SOLUTION
The priority of the rebrand was to give the function a complete new beginning; showcasing the broad diverse variety of events, workshops and speakers LIT has to offer as well as highlighting emerging local talent. The new brand campaign to be used to generate a new physical and online presence.
